{"id":343,"date":"2018-03-29T09:24:00","date_gmt":"2018-03-29T09:24:00","guid":{"rendered":"https:\/\/pellavasydan.fi\/index.php\/2018\/03\/29\/lankalauantain-lankamainos\/"},"modified":"2022-04-22T08:14:46","modified_gmt":"2022-04-22T08:14:46","slug":"lankalauantain-lankamainos","status":"publish","type":"post","link":"https:\/\/pellavasydan.fi\/?p=343","title":{"rendered":"Lankalauantain lankamainos"},"content":{"rendered":"

Vaikka edellinen paikallislehden mainos olikin t\u00e4ydellisesti floppi, innostuin taas… Viimeksi lehden teemana oli perhe ja lapset ja min\u00e4 suunnittelin mainoksen vauvalankojen ymp\u00e4rille. Kuvana k\u00e4ytin lankatukun laatukuvaa ja mainos sijoitettiin etusivulle. Ei auttanut, YHT\u00c4\u00c4N AINUTTA asiakasta ei tuon mainoksen perusteella tullut. Ja juuri nyt, kun min\u00e4 opettelin mainostamaan tiettyyn, yhteen tuotteeseen keskittyen.<\/u><\/p>\n

”Aika parantaa haavat.” V\u00e4h\u00e4n mahtipontista t\u00e4ss\u00e4 yhteydess\u00e4, mutta kyll\u00e4h\u00e4n se kirpaisee – yli 100 euroa hukkaan heitetty\u00e4 rahaa.<\/p>\n

Hoksasin  – ensimm\u00e4ist\u00e4 kertaa 10 vuoteen – ett\u00e4 lankalauantai<\/b><\/i> on mit\u00e4 parhain mainostamisaika lankakauppiaalle. Olisin halunnut laittaa mainokseen, ett\u00e4 ”kaupungin paras lankavalikoima”, mutta tuollainen mainostaminen on kielletty, jos ei ole todisteita. Eik\u00e4 se auta, vaikka min\u00e4 k\u00e4visin laskemassa markettien valikoman, sill\u00e4 tutkimuksen pit\u00e4\u00e4 olla puolueeton. Tyydyin siis laittamaan ”Pellavasyd\u00e4men lankavalikoima on parhaimmillaan”.<\/p>\n

Olen kyll\u00e4stynyt omiin heikkolaatuisiin kuviini, joten pyysin paikallista ammattikuvaajaa meille kuvaamaan. Eip\u00e4 siin\u00e4 kauan mennyt, kun muutama kuva otettiin. <\/p>\n

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Vaikka kuvaajan kanssa sommittelimme n\u00e4kyvyyden, mainoksen valmistaja ”pilasi” kuvan. Ei vaiskaan – tekstit vaan tuli kuvan osittain kuvan p\u00e4\u00e4lle. Ja loppujen lopuksi mainoksesta tuli niin tummas\u00e4vyinen, ett\u00e4 kauniin kirkkaat langat eiv\u00e4t p\u00e4\u00e4sseet oikeuksiinsa. Noh, k\u00e4yt\u00e4n t\u00e4t\u00e4 kuvaa uudestaan jossain toisessa mainoksessa ja mainitsen etuk\u00e4teen tuosta kirkkaudesta….<\/p>\n

T\u00e4llainen on valmis mainos, skannattu lehdest\u00e4. Mainos sijaitsee etusivun alaosassa.<\/p>\n

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Mit\u00e4 mielt\u00e4 olet mainoksesta? <\/p>\n

T\u00e4t\u00e4 kirjoitusta viimeistelless\u00e4ni – kello on 12.20 ja kauppa on ollut auki 2,5 tuntia – ei ole viel\u00e4 yht\u00e4\u00e4n asiakasta k\u00e4ynyt! Mutta ehk\u00e4 tulevatkin sitten sankoin joukoin LANKALAUANTAINA.<\/p>\n

Pellavasyd\u00e4men Mervi<\/p>\n","protected":false},"excerpt":{"rendered":"

Vaikka edellinen paikallislehden mainos olikin t\u00e4ydellisesti floppi, innostuin taas… Viimeksi lehden teemana oli perhe ja lapset ja min\u00e4 suunnittelin mainoksen vauvalankojen ymp\u00e4rille. Kuvana k\u00e4ytin lankatukun laatukuvaa ja mainos sijoitettiin etusivulle. Ei auttanut, YHT\u00c4\u00c4N AINUTTA asiakasta ei tuon mainoksen perusteella tullut. Ja juuri nyt, kun min\u00e4 opettelin mainostamaan tiettyyn, yhteen tuotteeseen keskittyen. ”Aika parantaa haavat.” V\u00e4h\u00e4n […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[468],"tags":[685,558,686,679,687,688,576,689],"class_list":["post-343","post","type-post","status-publish","format-standard","hentry","category-puodin-kuulumiset","tag-kuvat","tag-langat","tag-lehtimainos","tag-mainokset","tag-mainonta","tag-mainostaminen","tag-valokuvaaminen","tag-valokuvat"],"yoast_head":"\nLankalauantain lankamainos - Pellavasyd\u00e4n<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pellavasydan.fi\/?p=343\" \/>\n<meta property=\"og:locale\" content=\"fi_FI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lankalauantain lankamainos - Pellavasyd\u00e4n\" \/>\n<meta property=\"og:description\" content=\"Vaikka edellinen paikallislehden mainos olikin t\u00e4ydellisesti floppi, innostuin taas… Viimeksi lehden teemana oli perhe ja lapset ja min\u00e4 suunnittelin mainoksen vauvalankojen ymp\u00e4rille. 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